Trivita Review - A Review of the Trivita Opportunity, Compensation Plan and Training

This Trivita review is presenting the main factsan Income Accelerator Weekly Bonus of 30% on
about the company, its products, distributoryour own sales, plus 15% and 10% on sales made
compensation plan and training. This will enable youin your first and second tier.
to find out if this opportunity is a good fit forOnce you have sponsored three affiliates and
your plans to build a home based business.your group volume is at lest $25,000, you are
Trivita Company and Productsadvancing to Director rank, and are earning
Trivita Inc. is a privately held company that wascommissions of 4% to 10% on all purchases in
founded in 1999 by Michael R. Ellison, its currentyour group, and 10% on affiliate signup packages,
CEO. The company is marketing a line ofdown to the next director.
nutritional supplements and weight loss products,Trivita Media Acquisition Program
both directly (mainly TV infomercials) and throughIt appears to be challenging to make a profit
a network of independent business affiliates. Salesfrom selling retail products to MAP customer
in 2008 are reported to exceed $100 million.leads. Let's illustrate this with a hypothetical
Trivita is marketing several nutraceutical products.example, assuming that as many as 10% of all
Main products are Sublingual B12, the Optimaflexleads are becoming repeat customers.
joint and muscle support, the Leanology line of- You are buying 100 customer leads for a total
weight loss products, and the Sonoran Bloomof $5000.
Nopalea anti-inflammatory juice drink.- An order of $50 generates 21% = $10.50 in
Trivita Marketingcommission.
Trivita is marketing its products through its own- 10% of your 100 leads egual to 10 customers
website, TV infomercials and a network ofare generating 10*$10.50 = $105 in commission
independent affiliates. As a unique aspect of itsfor each repeat sale.
marketing plan, the company is selling customer- To cover the balance of $5,000, you need 48
leads to its affiliates through the Media Acquisitionrepeat sales for each customer
Program (MAP). These leads are first time TVTrivita Training
customers that are sold as leads for $50 each, anTrivita training is available through training materials
approach that the company calls Cooperativein the affiliate back office, training events and
Marketing.through Trivita business leaders. In addition to the
Trivita upline leaders are reporting that from 20%Media Acquisition Program, training covers warm
to 30% of customers are reordering on amarket contacts and lead generation for
monthly basis. Affiliate retention is said to be highcustomers and affiliates through various channels,
with less than 10% dropout per year.including the internet. Trivita also provides a
Trivita Compensation PlanMaster Conversion System that helps you to
As of October 2009, you can join Trivita as anfollow up with your prospects through printed
affiliate member and earn commission withoutmaterials, DVDs and email. The company is
any signup fee, just by enrolling for a $40 autorecommending a 3X25 business model of aiming
ship order.to acquire 25 customers and 3 new affiliates.
As an affiliate member, you are earning retailTrivita Review Summary
commissions of 21% on your own sales to regularTrivita is a smaller but apparently stable player in
members (who do not receive commissions), plusthe health and wellness market. There are a
4% on sales by affiliates in your group. When younumber of positive factors for the Trivita
are sponsoring affiliate members into your group,opportunity:
you are earning 3% commission in your first tier- The company encourages you to acquire
of directly sponsored affiliates, and 7% in theproduct customers and pays 21% commissions.
higher tiers of affiliates sponsored by others in- You are encouraged and allowed to use a
your group.variety of advertising channels beyond your warm
At the second tier, one is earning only 4% frommarket, including the internet and the phone.
regular member sales, but 7% from affiliate- For group commissions, your rate is stable at
member sales. This is a strong incentive to train4% for member sales, and at 7% for level 2 and
personal affiliates in recruiting other affiliates,above, for affiliate sales.
rather than members, especially in view of the- There is a higher Accelerator Bonus in the first
$40 to $100 monthly auto ship requirements.90 days.
The depth of tiers to which you earn increasesAs with most MLM business opportunities, the key
with your rank. You are advancing to higher ranksto your success is in securing a large number of
with increasing volume in your group. Yourcustomer leads and converting them to repeat
personal qualification is a personal auto ship ordercustomers effectively. The most profitable
of 40 points to 100 points (1 point equals about $1approach is to acquire and generate your own
sale price)personal leads, via telephone or internet.
During your first 90 days, the company pays you