| The services offered by fulfillment companies can | | | | the U.S. will almost always cost less because the |
| vary fairly dramatically, so when you're shopping | | | | distance traveled is always less. To get a better |
| for a fulfillment service provider, make certain | | | | picture about the impact on your costs and |
| you match your needs to the particular set of | | | | delivery time, visit the delivery map which can |
| services provided. | | | | typically be found on each company website. |
| Check out their specialty and the facility's | | | | Purchasing and managing multiple inventories in |
| amenities | | | | several geographical locations can be costly and |
| For instance, some companies specialize in certain | | | | may not really generate much in the way of |
| types of fulfillment such as books and videos, | | | | savings on shipping costs. |
| where others might specialize in fulfillment for | | | | Make a list and check it twice! |
| infomercials and direct response television spots. | | | | Here is a tip: If you want more than just a pick |
| Still others, may fulfill specialty products, such as | | | | pack/ship service, sit down with your business |
| nutraceuticals and cosmeceuticals, which require a | | | | partners and/or executive team and make a list |
| climate-controlled warehouse environment. So be | | | | of the services that are most important to you. |
| sure to discuss your specific needs to ensure the | | | | Here are some areas to consider: |
| fulfillment company knows exactly what your | | | | Customizable services to fit your specific |
| business requirements are and can carefully | | | | business needs |
| match them with the services they provide. Also, | | | | Web order processing |
| ask about any particular special services that | | | | Credit card processing with DCI-PSS |
| might be provided by the firm you are | | | | compliance |
| considering. | | | | Inventory management |
| Size matters | | | | Shipment tracking and confirmation of |
| Size is another factor to be explored. Some | | | | delivery |
| fulfillment companies will have acres of warehouse | | | | Climate-controlled facilities and storage |
| under one roof, which may be necessary for a | | | | An in-bound call center operation |
| very large volume business. But if your business | | | | Customer service and order-entry via the |
| ranges from, say, 20 to 1,000 orders a day and | | | | phone |
| you're looking instead for "high touch" customer | | | | Measurable accuracy in "pick and pack" |
| service and high quality account management, you | | | | A dedicated account manager |
| might be better served to select a midsize | | | | Database management |
| company that offers hands-on account | | | | Data mining to assist your marketing efforts |
| management to ensure your customers have a | | | | Scalability to fit your growing business. |
| first rate experience. | | | | The ability to ramp up for seasonal spikes |
| Location, location, location | | | | Central shipping for faster and more |
| Location is one of the most important things to | | | | cost-effective delivery. |
| consider. Having your fulfillment based in the | | | | Time spent now can mean a big payoff later |
| central part of the country can make a HUGE | | | | By taking the time now to consider any special |
| difference in both your shipping time and the cost | | | | requirements you need for storing, handling and |
| of your delivery. And quicker delivery can often | | | | delivering your product, as well as how you want |
| mean the difference in getting a customers order | | | | your customers to be treated, you will have the |
| and losing it, especially if the customer would have | | | | specific criteria necessary to choose the right |
| to pay expedited fees to ensure delivery in time | | | | fulfillment provider. As a result, you will have more |
| for a birthday, Christmas or other seasonal | | | | time to manage the many other aspects of your |
| holiday and special occasions. | | | | business and avoid any unexpected issues that |
| A central location can also mean uniform shipping | | | | might affect the quality of your merchandise or |
| costs since UPS and FedEx both base their rates | | | | the level of service your customers receive. |
| on distance traveled. Shipping from the center of | | | | |